Brent Hoberman Mydeco

Brent Hoberman Mydeco
Founder & Executive Chairman
Mydeco

Brent most recently co-founded the European Founders Capital – an early stage fund backed by entrepreneurs for digital entrepreneurs. He is also Chairman and founded VC-backed internet based startup, mydeco, the online interiors site that will revolutionise the way we shop and design for our homes. mydeco.com is the UK’s leading interior design website. It brings together the widest range of home furnishing products, from over 750 retailers, from high street stores to niche retailers and up-and-coming independent designers. It also offers ground-breaking 3D room design tools. The buzzing community of over 50,000 people passionate about home design also share ideas and advice and show off their creative flare with 3D room designs.

Prior to mydeco, Brent co-founded lastminute.com in April 1998 with Martha Lane Fox and was CEO and took the company to profit and gross bookings of over $2bn. The company floated in March 2000 when the dot-com bubble was at its peak - the IPO was 40 times oversubscribed and the price increase during the process was a record for a UK company. lastminute.com acquired 14 businesses after the IPO to supplement the annual growth of the core brand which was over 100% from 1998 – 2004. In 2005 lastminute.com was sold to Sabre for $1.1bn.

Brent is a Governor of University of the Arts College, London and a non-executive board director of Guardian Media Group. From January, 2007 he took on the role of Non-Executive Chairman of Wayn.com – a travel and leisure social network with over 14.5 million members. Brent is also an angel investor in several internet companies including Viagogo, Wayn.com and moveme.com.